We started the expo season of 2016 with the world’s largest toy fair that is held in Nuremberg Germany – the Spielwarenmesse. Even though the decision to attend was made in the last minute we managed to fill up our calendar with meetings. We flew to Nuremberg on Wednesday and our flight back to Finland was scheduled for Saturday morning, so that left us two and a half days time to promote Race to the North Pole.

Not too shabby!

Not too shabby!

Our accommodation was scheduled through Airbnb a few kilometers from the expo hall. The home we stayed in was a spectacular one at that – fully furnitured, fridge full of food and drinks for the thirsty travelers. This might have been our first try of Airbnb but surely not the last.

After we got our luggage unloaded we headed straight to the expo hall. In the yard a huge battalion of stormtroopers were waiting for us, and it gave us the first taste of the sheer size of the event. Spielwarenmesse is huge. And I mean really huge.

Hottest item in the toy fair? Any and all related to Star Wars!

Hottest item in the toy fair? Any and all related to Star Wars!

Even though we spent two full days in the expo we didn’t even see half of it! Mostly because we spent our days in the two huge halls that held the board gaming companies, but also because there were well over 10 of those expo halls open in the event.

This was our first time taking part in a big event for only industry professionals, and it was a completely new experience. Literally everyone in the show floor was potentially an important contact and the buzz was really awesome.

A day one must buy right here.

A day one must buy right here.

We met with distributors, manufacturers, game designers, media and of course old friends. We saw tons of awesome new games (Rebellion and Cthulhu Pandemic anyone?) and made a decision early on that we will attend the event also next year!